photo credit: nosha

I came across a great post written by Dharmesh Shah recently where he described the most luring categories startup founders are attracted to. Following is the list of applications he lists as the ‘most attractive’ for startups;

1.Project Management / Time Tracking / Bug Tracing – Neat Web 2.0 application development for better organizing and tracking. Basecamp anyone?

2.Social Networking Websites – Recognize your specialization or area of interest and launch a social networking website with that theme.

3.Social Voting/Reviews – Websites to rate or review food, restaurants, wines or anything.

4.Discussion Forums

5.Aggregation/Filter Websites – Applications to bookmark/filter excess information

6.Content Management – Mashable or TechCrunch

7.Dating and Match-Making

8.Music/Events Location Application

9.Video/Photo/Bookmarking/Sharing

10.Personal Information Management

Can startups be more innovative?

For any kind of design or development for the concepts mentioned above, feel free to get in touch with us at Vinfotech.

Marketing is a very important aspect of business which startups usually tend to ignore at the launching stage. It is true that startups have budget constraints and they can’t really concentrate on marketing at this stage. But there are some low cost tactics a startup can use for promotion and relationship maintenance – all online. Start by choosing a name that works; something simple, memorable and unambiguous. Then probably kick off a blog and not to forget keep checking the website traffic through some analytics. These tactics and suggestions are explained in further detail by the Startup Guru Dharmesh Shah:
http://onstartups.com/tabid/3339/bid/9008/Startup-Marketing-Tactical-Tips-From-The-Trenches.aspx

Probably the tactical steps don’t do much individually, but in aggregate they do start laying the foundation for much bigger things.

Find three closest competitors.  Pretend like someone is paying you $10,000 for locating each competitor.  Really try hard.  Barely managed to find three?  Take a lot of effort?  Great.  Now find 3 more.